First Command inks athletic partnership with West Point

First Command Financial Services Inc. has signed a five-year sponsorship deal with the U.S. Military Academy and Learfield’s Army West Point Sports Properties, the Fort Worth-based investment adviser and broker-dealer said Aug. 25.

The partnership kicks off on Sept. 10, when First Command will serve as the presenting sponsor for the Black Knights’ first home game of the 2016 football season as Army West Point squares off against the Rice University Owls. First Command will also partner with the Academy on the Military Family of the Game, which recognizes local military families at the Academy’s home football games.

“First Command is honored to partner with the U.S. Military Academy as a proud sponsor of its football program for the next five years,” said Scott Spiker, CEO of First Command. “We see this agreement as a clear demonstration of our support of the Army and West Point and another example of our continuing commitment to programs that matter to soldiers, sailors, airmen, Marines and Coast Guardsmen. We are committed to enriching the lives of the men and women of America’s career military at all stages of their careers.”

First Command Financial Services Inc. is the parent of First Command Financial Planning Inc., First Command Advisory Services Inc., First Command Insurance Services Inc. and First Command Bank.