GM Financial launches community programs


Fort Worth-based General Motors Financial Co. Inc. started two programs on Oct. 20 aimed at improving social, travel and financial mobility within the community.

The Mobility Initiative includes Keys, a program that combines live training sessions with community partners and online financial education information and resources to help participants gain financial literacy and find financial stability.

The Keys training curriculum is based on third-party research and GM Financial’s internal expertise and customer data insights.

GM Financial recently hosted its first Keys live training session at the Center for Transforming Lives in Fort Worth. The event was one in a series planned for communities in North Texas and beyond.

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GM Financial and Ronald McDonald House of Fort Worth are joining forces to address a mobility challenge many visitors face when staying at the nonprofit organization.

Through the Mobility Initiative, GM Financial will provide the use of off-lease vehicles to transport sick children and their families. The program will be piloted in Fort Worth; more details will be announced in the coming weeks.

“Every day, nearly 7,000 GM Financial team members facilitate the mobility dreams of customers by providing simple financial solutions that help put them behind the wheel of a GM vehicle,” said President and CEO Dan Berce. “Our Mobility Initiative extends this mission through programs, investments and engagement tools that ignite all forms of mobility for consumers across the U.S. and Canada.”