Origin Bank is transitioning to the new .bank URL, the new domain that many hope create a higher security standard for banks and their customers.
Ruston, Louisiana-based Origin, which has several locations in Fort Worth and North Texas, announced March 20 it is transiting to www.origin.bank from its current www.originbankonline.com.
The Internet Corporation for Assigned Names and Numbers (ICANN) in 2014 approved .bank for financial institutions. Compared to the .com domain, .bank is a more protected, trusted and secure space for financial institutions and their customers due to the higher security standards required to obtain the domain. Only verified banks, banking trade associations, bank regulators, core processors and other select financial institutions are eligible for .bank domains.
“Origin is proud to provide our customers a safer, more secure way to bank online, “said Lance Hall, Origin’s chief operating officer. “One of our core values is to be innovative, flexible and forward thinking, and being one of the first to use .bank exemplifies Origin’s commitment to technological advancement in providing our customers the safety and security they want and deserve.”
Banks and financial institutions have been the target of online scams and phishing emails almost from the time email and the internet became standard for businesses and consumers. According to the American Bankers Association, only verified members of the global banking community are eligible to register domains with the .bank url, which will give customers some security when doing transactions via email and the internet.
Anyone who uses the old domain, will be redirected to the new .bank url.