Cult-favorite skincare brand brings affordable, results-driven facials to Southlake
FACE FOUNDRIÉ, an innovative focused facial bar known for accessible and results-driven skincare treatments, has opened the doors to its first Southlake location, located in the buzzy Southlake Town Square at 1522 East Southlake Boulevard, Suite 006.
The 1,600-square-foot space features 10 service beds in a modern open-air, welcoming environment divided by full-length curtains for both privacy and a sense of accessibility. Designed with FACE FOUNDRIÉ’s signature “Organic Modern” aesthetic, the Southlake location incorporates a calming palette of neutral tones, textured walls, and custom cashwrap accented with quartz marbling. The open layout is softened with thoughtfully placed greenery, modern light fixtures, and curated furnishings—including boucle chairs and natural wood elements—to create a serene, upscale atmosphere that appeals to today’s wellness-focused client. By moving away from traditional closed treatment rooms and integrating these contemporary design elements, the space reflects the brand’s mission to deliver professional skincare that fits seamlessly into modern lifestyles.
“From day one, our mission at FACE FOUNDRIÉ has been to make professional skincare accessible, efficient, and genuinely welcoming for everyone,” said Lauren Swanberg, owner of the new Southlake location. “We’re not only passionate about delivering results-driven facial treatments in a modern environment, but also about becoming an active part of the Southlake community—whether it’s partnering with local businesses, participating in neighborhood events, or supporting our clients as they prioritize self-care. We look forward to helping Southlake residents feel confident in their skin and making meaningful connections along the way.”
Emphasizing 40-to-50-minute targeted services performed by extensively trained estheticians, the menu caters to a variety of skin goals. Advanced treatments include hydradermabrasion technology with the HydraFacial, pore-tightening Cryotherapy Facials, collagen-stimulating Microchanneling powered by Procell Therapies, and a structured Acne Agent Facial developed with Face Reality. FACE FOUNDRIÉ’s product lineup also includes high-end, medical-grade skincare lines such as BioEffect, Face Reality, PCA Skin, Alchimie Forever, EltaMD, and Rini, a pediatrician-tested Korean skincare collection for kids ages 0-5, featuring children’s face masks, hydrogel masks, and eczema-safe bath and body products.
To encourage consistent skincare routines, the Southlake location offers a flexible monthly membership program with no contracts. Members enjoy a monthly Focused Facial + Enhancement of their choosing, and receive 10% off all additional services and products. During this grand opening period now until the end of June, guests can also take advantage of promotional pricing, including 25 percent off their first service.
Creating eight to ten new jobs for local estheticians, the Southlake facial bar complements the area’s existing medical spa community by helping clients maintain their advanced treatment results. FACE FOUNDRIÉ Southlake is open seven days a week:
• Monday through Thursday from 9 a.m. to 7 p.m.
• Friday and Saturday from 9 a.m. to 6 p.m.
• Sunday from 9 a.m. to 4 p.m.
This opening marks the 80th FACE FOUNDRIÉ nationwide and the eighth in Texas, with five locations across the Dallas-Fort Worth area. The Southlake facial bar is owned and operated by local female entrepreneur Lauren Swanberg, who also opened the popular Colleyville and Fort Worth locations, further cementing her commitment to bringing high-quality, efficient skincare to North Texas.
To book an appointment or purchase a founding membership, visit https://facefoundrie.com/location/southlake/#book-now
ABOUT FACE FOUNDRIÉ
FACE FOUNDRIÉ is a Minnesota-based franchise concept founded in 2019 by CEO Michele Henry. As an all-inclusive focused facial bar, the brand specializes in all things face, including facials, lashes, brows and skincare. FACE FOUNDRIÉ is committed to delivering efficient, effective services while making professional skincare accessible, affordable and approachable for all. The brand has sold 178 units and currently operates 70+ locations nationwide. Learn more at facefoundrie.com or follow @facefoundrie on Instagram.
