Monday, May 17, 2021
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Fort Worth firm awarded D/FW Airport marketing, advertising, PR contract

 

Concussion has landed two new accounts with Dallas/Fort Worth International Airport – the business-to-consumer marketing and advertising along with the public relations account.

Concussion is the first Fort Worth-based agency to be awarded the business-to-consumer marketing and advertising account.The company announced the contract Monday. 

“DFW International Airport is visited by about 60 million people annually and is on par financially with a Fortune 500® company,” said Allen Wallach, CEO and partner at Concussion. “By all measures, it is one of the biggest, highest profile accounts we’ve won in our client history. It is truly a testament to the quality of our team to have earned their business.”

Both contracts call for an initial three-year term, plus two, one-year options, and a combined $6.3 million budget for the initial term. Concussion will be responsible for a wide range of communications services to promote and support D/FW Airport’s major product and service offerings including parking, new international routes, and passenger services such as customs programs.  

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Robert Francis
Robert is a Fort Worth native and longtime editor of the Fort Worth Business Press. He is a former president of the local Society of Professional Journalists and was a freelancer for a variety of newspapers, weeklies and magazines, including American Way, BrandWeek and InformatonWeek. A graduate of TCU, Robert has held a variety of writing and editing positions at publications such as the Grand Prairie Daily News and InfoWorld. He is also a musician and playwright.

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