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Rick Mauch
FWBP Contributor
Tony Andrews has been tabbed to lead what is touted as Texas’ only 100% physician formulated hemp CBD oil product line as he was recently appointed chief operating officer of WelCel.
Andrews comes to WelCel after success as the chief mobility officer at nationally ranked direct sales company Stream Energy. The company was ranked No. 23 in the 2018 Direct Selling News Global Top 100 with more than $8 billion in lifetime revenue.
Andrews was also previously the chief mobility officer for RadioShack, overseeing $1.95 billion in revenue generating products and services.
“CBD is the next frontier in the market of innovative product development and holistic wellness,” Andrews said. ““I am proud to join a team with a mission to provide the highest standard in product offering and customer experience.”
Andrews called WelCel a “gamechanger in the direct sales world.”
In all, Andrews brings more than 25 years in executive operations leadership, excelling at identifying, planning for, and leading teams through periods of accelerated growth. In his role as COO of Littlefield, Texas-based WelCel, Andrews will assume responsibility for all the operational touch points along both the brand partner and customer journey. His background and experience in product innovation, operations, leadership training, and strategic planning, will be the cornerstone of the company’s expansion plan launch.
“This is a monumental addition for our company. We are excited for the unlimited growth potential that Tony will help construct for WelCel through his experience and strategic mindset,” WelCel President and co-founder Trey Phillips said. “With a goal of National expansion in 2020 in our sights, we know that Tony will be instrumental in building a strong and seamless foundation for success.”
Currently featuring CBD oil tinctures, vegan soft gels, a topical roll-on formula, and pet-specific hemp CBD oil blend, WelCel’s goal is to bring medical-based evidence and credibility to the forefront of the booming industry. They infuses CBD with natural
ingredients that harness proven benefits, including arnica, ginger, peppermint, turmeric, MSM, and essential oils.
www.welcel.com.