Arlington is getting another entertainment feature, but it won’t be there forever.
Fantasy in Sand featuring The Wonderful Wizard of Oz, the first production of a new company made up of executives formerly with Gaylord Entertainment, will open May 22 in Arlington.
Fantasy in Sand will transform three million pounds of dry sand into sculptures up to 20 feet high and will feature 11 unique scenes from L. Frank Baum’s iconic book and a finale called America The Beautiful. The attraction, from Nashville-based 12 Degree Entertainment, will also contain Texas’ largest sandbox, a 2,000-square-foot area where children can create their own sand sculptures. Sandsational Sand Sculpting will mold the sand.
The site will be near Globe Life Park.
“Fantasy in Sand is one of the brands we are developing to help destinations like Arlington compete for lucrative visitor spending,” said Ken Groneck, 12 Degree’s chief operating officer. “Interest is strong across the country as well as in a few key cities outside of the U.S.”
Groneck and Chief Creative Officer Warren Lyng oversaw many of the events and attractions at Gaylord Hotels, including ICE! and the Dreamworks Experience. Shawn Madden will serve as 12 Degree’s chief financial officer.
The second planned experience, Fantasy in Ice, will take place in at least one city this year. Said Madden, “We plan to have Fantasy in Sand and Fantasy in Ice each operating in multiple cities in the next three years.”
Fantasy in Sand details are available at www.FantasyInSand.com.