National Margarita Day is Friday, Feb. 22

On the Border's hardworking CMO

Friday, Feb. 22, is National Margarita Day, so expect to see some specials to honor the drink that launched 1,000s of marriage proposals, good times and – well – the occasional hangover.

Margarita, by the way, means daisy in Spanish. According to the website Mental Floss, the daisy is an old prohibition drink that has a base spirit, sugar, and a sour. Hmm, sound familiar? That cocktail later inspired the sidecar, which is basically a margarita with cognac and lemon.

Invented during the 1930’s, the margarita is a cocktail that consists of tequila, triple sec and lime or lemon juice. A key ingredient is the freshly squeezed lime juice; served with a dash of salt and wedge of lime on the rim. There are competing stories as to its origin. Party Tip: Have a debate over some Nachos and a Frozen Margarita. The results will likely be hilarious.

While the origins of the original Margarita are contentious, the origins of the machine that made the Frozen Margarita a party drink of choice in hot and humid Texas are not. And it involves that childhood – and adult – favorite – the Slurpee.

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Dallas restauranteur Mariano Martinez invented the frozen margarita machine in the early ’70s when he spotted a Slurpee machine in a local 7-Eleven. Presto drinko and he used a soft-serve ice cream machine to create a device to serve tasty alcohol goodness at a rapid – and frozen – pace.

But enough history, where can you get some drinks on National Margarita Day?

Let’s start with Fort Worth-based Fuzzy’s Taco Shop, the award-winning, fast-casual Baja-style Mexican restaurant chain. They are celebrating National Margarita Day with $2.00 12-ounce Fuzzy’s House Margaritas at its nearly 150 locations throughout the U.S.

“Fuzzy’s House Margaritas, paired with our signature Baja-style tacos, famous chips and queso and vibrant, chilled-out atmosphere, are what makes Fuzzy’s Taco Shop exceptional,” says Laura Purser, vice president of marketing at Fuzzy’s Taco Shop. “We want to do something special for our guests on National Margarita Day, so why not spread cheer with a discount on one of their favorite drinks at Fuzzy’s.” 

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https://www.fuzzystacoshop.com/

If you want to try something new in Fort Worth, Apheleia Restaurant Group (ARG) has expanded their popular Mexican restaurant, El Bolero Cocina Mexicana, to Crockett Row. The new Fort Worth location will serve lunch, dinner and weekend brunch.

“We are eager to join the community in Fort Worth. We believe that good food and great company is a solid recipe for a happier life, which is why we created our El Bolero concept. El Bolero is a regional Mexican concept that draws inspiration for its food and beverages from the diverse regions of Mexico. We are confident that our fresh Mexican food and ingredient-focused cocktails will be a great addition to Crockett Row,” writes Richard Ellman, owner of Apheleia Restaurant Group. “We look forward to inviting the people of Fort Worth into our home.”

This is ARG’s third El Bolero to open in the DFW area. The Design District (2015), Fitzhugh (2018) and Crockett Row locations are part of the expanding concept which is known for authentic Mexican cuisine. The restaurant has a signature black margarita – The Oilman – which made a huge splash and won D Magazine’s “Best Margarita” in 2017.

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www.argconcepts.com

Meanwhile, at Two Mules Cantina at Texican Court in Irving, they are offering a special margarita for $7 all day long. Chef Hildebrandt has created a Cucumber Watermelon Margarita that will only be available on Friday.

This margarita is made with El Jimador tequila, Cointreau, Triple Sec, watermelon puree and fresh lime juice. Keeping true to his culinary theme, Chef Hildebrandt also adds a kick of spice to this margarita by including tanjin around the rim instead of just salt.

Two Mules Cantina is located at Texican Court at 501 West Las Colinas Blvd. in Irving’s Las Colinas Urban Center, directly across the street from the Irving Convention Center and Toyota Music Factory. Happy hour at Two Mules Cantina is 4 – 7 p.m. and 10 p.m. – midnight daily.

On The Border is offering its 1800 Gran ‘Rita made with premium 1800 Silver Tequila for just $4 through Feb. 22. In addition to its dine-in specials, the world’s largest Mexican casual dining brand has launched a nationwide search for a new CMO: Chief Margarita Officer.

In addition to being awarded the coveted CMO title – complete with the coolest business cards ever – the successful candidate will receive a $1,000 per day “salary”*. Some of the CMO’s responsibilities include:

• Uphold the proud history of On the Border as the destination for the world’s greatest margaritas – We have been doing this for 36 years and know a thing or two about Margaritas.

• Create an effective, painless and fast technique for overcoming a brain freeze.

• Margarita Evangelist – Spread margarita love from coast to coast and eventually across the world. Convert vodka fans and whiskey drinkers into margarita aficionados and raving fans.

https://www.ontheborder.com/

Rusty Taco suggests pairing the libation with its menu items.

Here are their recommendations:

• On the rocks margarita + #11 Brisket Taco

Two classic menu items that will never steer you wrong and will always leave you satisfied.

• Frozen margarita + #8 Baja Shrimp Taco

Itching for a taste of summer? Look no further than this margarita and taco pairing that we guarantee will have you transported to a summertime feeling.

• Pineapple Honey margarita + Seasonal Migas Taco

Like some spice? The Migas Taco has a kick from its chorizo hash, fried jalapenos, creamy queso and Rojo salsa, where the Pineapple Honey margarita has a unique chili-spice sugar blend on the rim making these two seasonal menu items the perfect pair.

Even dogs can help their owners celebrate on National Margarita Day. Mutt’s Canine Cantina in the Clearfork development will have $3 margaritas on that special day.