Marketing Veteran Alexa Bode Creates New Role
Citadel Partners leadership recently hired Alexa Bode as Director of Marketing for the corporate real estate advisory firm with offices in Dallas and Fort Worth. A skilled marketing professional with more than 10 years of experience, Bode brings a proven track record of driving brand visibility and strategic growth across corporate and nonprofit sectors. Her background includes commercial real estate marketing, where she developed strategic campaigns, proposals, presentations and property branding for office and industrial assets. In her new role, Bode will lead brand strategy and marketing initiatives designed to elevate Citadel Partners’ market presence and strengthen client relationships. Working closely with the advisory team, she will translate market insights and trends into high-impact campaigns, content and materials that support business growth.
“I was drawn to the culture and core values of Citadel Partners, and its strategic vision and approach aligned strongly with my background in marketing and storytelling,” Bode said. “I look forward to the opportunity to help elevate the brand, support new business development and contribute to a firm that values both creative excellence and relationship-driven success.”
Drawing on her experience, Bode will streamline key processes and lead the firm’s recruiting and training initiatives while helping expand Citadel Partners’ market presence and drive new business opportunities. Her marketing experience includes roles at a large national CRE firm as well as at a respected non-profit organization. “Alexa’s experience is a great fit for this role, and we look forward to collaborating with her to enhance our client experience and bring fresh energy to the team,” said Citadel Partners Partner Mac Morse. “Her vision and strategic approach are exactly what we need to drive our marketing efforts forward, and we’re confident she’ll be a key contributor to our continued success.”
“Citadel Partners has an incredible platform, an exceptional, experience-backed team, and a strong reputation in the market,” Bode said. “I look forward to building upon that foundation by creating marketing that tells Citadel Partners’ story in a way that reflects not only where the firm is today, but where it is headed in the future.”
The Fairhope, Alabama, native earned a Bachelor of Arts in Journalism from the University of Mississippi, with an emphasis in Public Relations and a minor in Business Administration. She lived and worked in Houston for 11 years before relocating to Dallas.
“As we continue to grow and expand our services, we recognized the need to raise the bar internally and bring someone on board who could strategically address marketing, branding and positioning with a high level of expertise,” said Citadel Partners Managing Partner Scott Morse. “Alexa was the perfect choice; she has a demonstrated background in commercial real estate, as well as general business experience and we believe that she will quickly take ownership of this role and elevate the firm in alignment with our strategic plan.”
