A Fort Worth-based skin care company is partnering with Nespresso. That’s right, the high-end coffee maker company with the slightly wacky commercials, has hooked up with Galderma Laboratories L.P.
This newest venture brings allows Galderma to offer premier luxury goods to reward patient loyalty and attract new users to the market.
With a qualifying purchase of Restylane dermal fillers, aesthetic professionals will receive a set of vouchers for complimentary Nespresso VertuoPlus machines to offer their patients receiving Restylane treatments. The program is being offered nationally while supplies last. Restylane and Restylane-L are for mid-to-deep injection into the facial tissue for the correction of moderate to severe facial wrinkles and folds.
“Our collaboration with Nespresso provides a unique incentive that caters to the lifestyle and preferences of our patients and aesthetic professionals,” said Alisa Lask, vice president and general manager of Galderma’s U.S. Aesthetic Business. “At a time when the market is expanding, we remain committed to supporting its growth and the success of our customers by providing innovative offerings that increase patient retention and drive new users into aesthetic offices.”
The program is being rolled out nationwide based on the success of a pilot program launched earlier this year at select aesthetic offices.
“Building patient loyalty and retention is crucial to the success of my practice, so it’s important that I look for new ways to support my patients and encourage them to return for additional treatments and services,” said Dr. Michael Somenek*, double board certified facial plastic surgeon in Washington, D.C. in a news release. “My practice saw a notable response to Galderma’s Nespresso pilot offer, motivating my patients like never before and allowing me strengthen the relationships to enhance their overall experience.”