In Market: Game of Pizza Delivery

🕐 3 min read

It’s a wild world on social media and Fort Worth played a little part last week.

This is all courtesy of Reddit, a user-generated news site.

Seems a pizza delivery guy in the Texas Christian University area posted some delivery instructions on the website and received more than a few comments and views.

Here’s the story: A pizza order was placed early on a Monday morning from a hospital near TCU. Apparently the customers desiring a pizza were from a local hospital, a big hospital. I spent some time waiting for someone getting some day surgery recently in one of our older hospitals and I explored around the building and I can attest, there are mazes in The Hunger Games that are easier to navigate. And I shouldn’t just slight older hospitals. I spent some time in a fairly new hospital, too, and after fruitlessly searching for a patient’s room, a nurse took pity on me. “You’ll never find it. Follow me,” she said and even then, she had to ask directions.

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So the pizza delivery person found this Game of Thrones-like challenge on the receipt when he picked up the pizza. He, thankfully, posted it to Reddit with this heading: “It’s a dangerous life as a Pizza guy. But they will soon tell tales of my victory.”

Without further delay, here are the directions from the customer on the receipt:

“We reside within the labyrinthine basement of the hospital; beneath the Women’s Building. The stork upon the ceiling should lead you safely to our location. If you take a wrong turn you may run into the Minotaur that stalks the halls. But do not fret. The beast has a weakness to fire. It may also be lulled to sleep if one were to play ‘Safety Dance’ on a pan flute crafted from the finest oak. Good luck, traveler.”

The “Safety Dance,” in case you didn’t grow up watching MTV in the ‘80s, is a song and video by Men Without Hats that remains a punchline for late-night host Conan O’Brien.

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In a later post, the pizza delivery fellow said: “It was a calm and quiet night within m’lords castle. All was well until a neighboring village asked upon m’lord for help. Ever since that creature entered the labyrinth, no one has ever been able to get pass to deliver the supplys. So their people were starving and in dire need of help. So that is when I bravely stepped up to this task. It was a long and hard fought journey, but that be’ith a tale for another time.”

The posting has since gone viral, with nearly 350,000 views on Imgur at last count.

Thanks, pizza delivery guy.

And speaking of going viral on social media, let me send out a thank you.

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Or more appropriately “THX” for following us on Twitter. We just passed 8,000 followers and that’s without benefit of any social media guru, technology wizard or major marketing campaign.

Our Twitter account, @fwbusinesspress, has not even been a labor of love. We’ve Tweeted when we can, where we can and, truthfully, when we think about it. Thanks, I mean THX.

Robert is a Fort Worth native and longtime editor of the Fort Worth Business Press. He is a former president of the local Society of Professional Journalists and was a freelancer for a variety of newspapers, weeklies and magazines, including American Way, BrandWeek and InformatonWeek. A graduate of TCU, Robert has held a variety of writing and editing positions at publications such as the Grand Prairie Daily News and InfoWorld. He is also a musician and playwright.

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