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El Pollo Loco opens Hurst location

California-based chicken chain El Pollo Loco expanded in North Texas on Nov. 14 with its newest location in Hurst.

The new 3,000-square-foot restaurant, located at 1245 W. Pipeline Road, is owned and operated by franchise partner Chicken Time II LLC, an affiliate of Henry Investment Group.

The eatery is the first location to open in Hurst, the sixth location to open in the Dallas-Fort Worth market and the second restaurant for Chicken Time Holdings.

El Pollo Loco opened the first of seven restaurants in the D-FW market in Bedford on Aug. 9.

“We are very excited to bring the first El Pollo Loco to Hurst and offer the community a family-friendly environment where they can enjoy our signature citrus-marinated, fire-grilled chicken, house made salsas and other Mexican-inspired entrees,” said David Henry, CEO of Chicken Time Holdings LLC. “We look forward to being an active part of the community and offering guests an authentic and delicious dining option.”

The Hurst location has seating for 62 guests and features the company’s “Vision Design,” which highlights an authentic, Mexican-inspired atmosphere and handcrafted entrees using fresh ingredients inspired by Mexican recipes.

For promotions and news on the new Hurst location, patrons can follow the restaurant’s local Facebook page.

With more than 450 company-owned and franchised restaurants in Arizona, California, Nevada, Texas and Utah, El Pollo Loco is expanding its presence in key markets such as Houston and Dallas-Fort Worth through a combination of company and existing and new franchisee development. El Pollo Loco is traded on the Nasdaq under the symbol LOCO.

Betty Dillard

bdillard@bizpress.net

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