Five Dallas-Fort Worth area mixed-use developments are supporting storm relief efforts by donating to the United Way.
The fundraising is part of a company-wide effort by Fort Worth-based Trademark Property Co. to activate its mixed-use properties nationwide, bringing together tenants, financial partners, and the community to help those impacted by the storm. As part of this campaign, Trademark has pledged to match up to $150,000 in company-wide donations.
United Way is waiving all general and administrative fees so that 100 percent of donations directly benefit hurricane victims.
Trademark’s five properties in the DFW area: Hillside Village in Cedar Hill, Victory Park in Dallas, Waterside in Fort Worth, Watters Creek in Allen, and WestBend in Fort Worth – each have launched fundraisers in their communities.
The North Texas community is encouraged to donate online or by text, via the following:
• Hillside Village: visit app.mobilecause.com/vfu/HARVEYHELP/team/HillsideVillage or text HARVEYHELP5 to 30306
• Victory Park: visit app.mobilecause.com/vfu/HARVEYHELP/team/VictoryPark or text HARVEYHELP9 to 30306
• Waterside: visit app.mobilecause.com/vfu/HARVEYHELP/team/Waterside or text HARVEYHELP10 to 30306
• Watters Creek: visit app.mobilecause.com/vfu/HARVEYHELP/team/WattersCreek or text HARVEYHELP11 to 30306
• WestBend: visit app.mobilecause.com/vfu/HARVEYHELP/team/Westbend or text HARVEYHELP12 to 30306
“Our thoughts and prayers are with all of those who have suffered tremendous loss as a result of the recent hurricane,” said Terry Montesi, CEO, Trademark Property Co. “As a company with deep ties to Houston, Corpus Christi and the Gulf Region, we are inspired by the stories of resilience and communities coming together. We’re proud that so many of our partners, tenants and employees are rallying to support these communities in their greatest time of need.”
Three of Trademark’s properties are located within Hurricane Harvey’s path: La Palmera in Corpus Christi, Market Street – The Woodlands in The Woodlands, and Rice Village in Houston. In addition, the company has family, friends, employees and tenants who have been impacted by the storm.
Trademark’s properties are partnering with the United Way of Tarrant County to administer the fundraising campaign. Donated funds will be distributed to local United Way chapters in areas impacted by the storm to provide support for recovery efforts and to meet the needs of evacuees seeking shelter and long-term assistance.
The fundraiser is part of Trademark’s Make a Difference initiative, which encourages community service at all levels of the company. Trademark’s employees and properties serve through volunteerism, property-level efforts to raise awareness and funds, partnerships with community organizations and through implementing Conscious Place initiatives on property.