Fort Worth-based foodservice distributor Ben E. Keith Co. has acquired MenuMax, a recipe and menu management software company for the foodservice industry.
The sale was complete on Nov. 1, and terms of the acquisition were not disclosed.
MenuMax offers a fully automated cloud-based recipe and menu management system that assists in organizing and planning menus, calculating food costs and nutrition, maximizing efficiency and increasing operator profit margins.
“In today’s environment, the foodservice operator is looking for innovations to help manage their operations, and with this addition of MenuMax to our portfolio of services, we feel it is a great opportunity for us to help in this area,” said Ron Boyd, senior vice president of sales and marketing. “We continue to be known as the home of the independent operator and it is our responsibility to make sure we provide every tool available to help them grow their business.”
Ben E. Keith will continue to service its current MenuMax customers as well as offer and expand the brand and services for all foodservice users throughout the industry.