Fort Worth company launches earwax treatment for pets

Dog Earwax

Pets have earwax problems, too

Fort Worth-based biotechnology innovator Eosera Inc., is launching am earwax treatment for pets, the company announced in a news release. The product is slated to launch on Amazon.com in early June 2018.

The product is called Earwax PET™, Ear Cleaner for Dogs, a new, patent-pending formula that quickly and effectively cleans wax, dirt and other debris from the ear canal. Clean ears result in reduced odor and less irritation for the pet.

“We are thrilled to launch Earwax PET on Amazon.com for consumers this month. Our intention is to expand into new markets with our entire ear care line, so there is no doubt that Amazon is our ideal global e-commerce home,” Elyse Dickerson, co-founder and CEO of Eosera Inc., said in the news release.

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The company said that earwax is produced naturally within a dog’s ear canal, helping keep the ear clean and may help minimize infections.

Certain breeds, among them Cocker Spaniels and dogs with very long ear canals like Bassets,

are prone to produce excess earwax, and often have more frequent ear infections and show signs of irritated ears, the company said in the announcement.

Excess earwax may also lead to an unpleasant odor in the ear canal as well as fungus accumulation, pain, reduced hearing and possibly balance issues, and routine ear canal cleaning may help reduce these unwanted symptoms.

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Veterinarian Michael Morris has been in practice for more than 30 years said in the announcement that some ear cleaning products designed for dogs rely on a low pH product, often containing acetic acid.

While these products may effectively clean the ear, he said, the low pH can lead to discomfort to the pet during the cleaning process and make ear cleaning very difficult.

“Dogs tend to be a lot more calm when treating their ears with Earwax PET. Unlike other products, there is no rawness, and no post-treatment irritation to the ears. It is my new favorite product on the market for ear cleaning, and the best part is that it works within 10 minutes,” Morris said.

Eosera will also introduce the product to retail buyers and other professionals in the pet industry at the annual SuperZoo meeting in Las Vegas from June 26-28.

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Eosera’s first product, Earwax MD®, is a topical drop that uses a dual-action technology to dissolve impacted earwax.

In 2017, Eosera won the Tech Fort Worth Impact Award and Eosera’s CEO was named a finalist in D CEO’s 2017 Excellence in Healthcare Awards. The product is currently available at CVS stores nationwide and at Amazon.

eosera.com

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